So'Tacos, Cocina, Cheese4You.
A multi-brand packaging system for a QSR group scaling across three retail categories.
3 brands · 1 packaging system
Vectar OÜ — Est. Tallinn 2026
Design systems, packaging, and platforms for brands that ship.
A design and engineering studio. Registered in Tallinn, operated from Algiers. We serve food, dairy, and consumer brands across the EU and GCC.
Services — 01
What we do, and how we bill it.
Five practices, one team. We take on engagements across one or more — rarely fewer, never bolted on.
01 / Design
Brand & packaging design.
Identity, packaging, print production, art direction. A decade of shipped work across food, dairy, and industrial goods.
Identity systems · Packaging artwork · Print production · Compliance (IANOR, EU-FIC)
Talk to us 02 / Engineering
Product & platform engineering.
Next.js, NestJS, Postgres. We build the platforms our design systems live inside — CRMs, marketplaces, sector ERPs.
Next.js / React · NestJS / Node · Postgres / Redis · Design systems · CI / CD
Talk to us 03 / AI
AI consulting & automation.
Workflow automation with n8n, WhatsApp Business API, and model orchestration. Agents that do the work, not demos.
n8n workflows · WhatsApp BSP · Claude / Gemini pipelines · Creative agents
Talk to us 04 / Import
Import & retail tech.
Sourcing, importing, and installing POS hardware, LED, and retail electronics for food and consumer brands.
POS hardware · LED signage · Retail install · Supplier network
Talk to us 05 / Visualization
Architectural 3D & V-Ray rendering.
Photoreal exteriors and interiors, 360° virtual tours, and architectural animation for real-estate promoters. A decade of V-Ray practice behind every frame.
V-Ray exteriors · Photoreal interiors · 360° virtual tours · Architectural animation
Talk to us Engagement
How an engagement runs.
- 01
Scope
A short call and a written brief. We map what you're shipping, the constraints, and the deadline — before anyone quotes.
- 02
Fixed quote
One fixed scope, one fixed price. Milestones, not hourly surprises. You approve before we start.
- 03
Build
One team, design through deploy. You see progress weekly — print proofs, staging links, real artifacts.
- 04
Ship & hand off
Production runs and deploys, plus the system and docs so it keeps running after we leave.
Work — 02
Selected work.
Montesa & Quesa Nova.
Premium cheese line, from artwork to a custom ERP running production.
Artwork → ERP-run production
A real estate platform, from Algiers to the EU.
A vertical platform, built to scale from a single-country operation into Europe.
Built to scale 1 market → EU
Packaging design, automated.
An internal suite that turns briefs into production-ready artwork, in minutes.
Brief → print-ready in minutes
Fondelice — a dairy brand repositioned.
From a category also-ran to a shelf-defining system.
Also-ran → shelf-defining brand
Monlait.
A regional cheese brand rebuilt from the label up.
Regional brand, rebuilt label-up
Clients — 03
What operators say.
Fewer clients, deeper work. Here is what the people who ship with us tell us.
One packaging system held across three brands. We stopped reprinting artwork every quarter — and the shelf finally looks like one company.
From the label to the ERP running the line — same team, no handoff. The cheese shipped on time, every run.
We needed a platform that scaled past one country. They built it to do that from day one, not as a v2 promise.
Fondelice went from shelf filler to the line people reach for. The repositioning paid for itself inside a season.
Shipping for food, dairy, retail, and real-estate operators
- Douidi Food
- Manchengo
- HOUNA
- Calcilait
- Nada Fromagerie
- AutoPack
Approach — 04
How we work.
01
Systems over deliverables.
We don't ship files. We ship systems that survive after we leave — style guides, platforms, production runbooks.
02
One team, full stack.
The same people who design the brand build the product. No handoff, no translation loss.
03
Shipping is the work.
We measure success at production runs and deploys. Not at pitches, moodboards, or kick-off decks.
04
Fewer clients, deeper work.
We take on six to eight engagements a year. That is the model — and we're protective of it.
The house palette
Two colors do the talking. Navy holds the room. Magenta signs the work.
Navy
#1D1966
Surface · depth
Magenta
#DB4260
Accent · signature
Paper
#F4F2F7
Type · foreground
Capabilities — 05
The full index.
18 areas · 1 team
Design
- Brand identity
- Packaging artwork
- Print production
- Art direction
- Compliance (IANOR, EU-FIC)
- Motion design
Engineering
- Next.js · React
- NestJS · Node
- PostgreSQL · Redis
- Docker · CI / CD
- Meilisearch
- Prisma · Supabase
Systems
- Design systems
- n8n automation
- WhatsApp Business API
- AI agent integration
- Workflow design
- SOP documentation
About — 06
A hub model, deliberately. Algiers is where we work — the studio, the production team, the operating hours.
Tallinn is where we are registered — the legal seat, the EU invoicing, the market we ship toward. Two cities, one studio, no outsourcing.
36.7538° N · 3.0588° E
Algiers
Operations · Studio
GMT+1 · 09:00 — 19:00
59.4370° N · 24.7536° E
Tallinn
Legal seat · EU market
GMT+2 · Vectar OÜ
Founder
Salah Mokrane.
A decade of shipped work — from dairy packaging runs in Algiers to platforms invoiced from Tallinn. Designer first, operator by necessity, now splitting time between art direction, product engineering, and the studio's books.
The hub model is deliberate: the team sits where the work gets done, the OÜ sits where the market is. No middle layer, no outsourcing, no translation loss.
LinkedInContact — 07
Tell us what you're shipping.
salah@vectar.me
Emailsalah@vectar.me
Domainvectar.me
StudioAlgiers, Algeria
Legal seatTallinn, Estonia
Response within 2 business days.